Prima Agro Ltd. the flagship company of Prima Group, a Cochin based Industrial Group, established in 1987, comprising units and companies engaged in different activities., which was incorporated in terms of the Companies Act 1956, is having its Registered Office in Cochin . The company went public in 1993 and its shares are listed in major Stock Exchanges in India .
PROMOTERS OF PRIMA GROUP
The business entities in the Prima Group were promoted by the family of Mr.Sajjan Kumar Gupta, who migrated to Cochin around 50 years back from Rajasthan. A born entrepreneur, Mr.Sajjan Kumar Gupta, whose family was in the business of Flour Mills, developed his business skills over a period of time. In 60s and 70s, the S.K.Gupta family members had flour mills, practically, all over India. They were also actively engaged in trading of commodities and down stream products. Mutually agreed family partitions helped the individual brothers to develop their own family groups.
Mr.Sajjan Kumar Gupta, after settling down in Kerala, decided to move away from the flour mills and set up other manufacturing facilities using agro based products, as starting materials. The diversified agro based raw materials available in Kerala and neighbouring states helped him in this venture. This innovative initiative took him to animal feeds, edible oil solvent extraction, oil refining and oil packing. The flour mills in Cochin and Trivandrum were expanded and modernized. The business contacts he developed also helped him to set up a medium scale beverages unit engaged in bottling of packaged drinking water for the Parle Group. Recently, he has finalised the business plans for putting up a manufacturing facility for bio fertilizers.
Over a period of years, Mr.Sajjan Kumar Gupta had the benefit of professionals and businessmen coming to help his Group. Apart from well known professionals in management of finance and technology, the family of Agarwals (Surya Group) engaged in mega projects in textiles in Hyderabad helped him to develop sufficient Mission and Vision at the corporate management level. During early 90s, his son Mr.Sanjay Gupta also joined the family business after his formal education in commerce. Today, Mr.Sanjay Gupta is the Managing Director of Prima Agro Limited and Prima Industries Limited, the two listed public limited companies in the Group.
Mission
1.To become a leading and socially accountable Agro Industries Group and produce quality products acceptable to society, keeping in view the social, economical and environmental concerns of the nation.
2.To be in the front in technological leadership by understanding and adopting highly innovated technology concepts with the clear purpose of betterment of the industry, community and the nation.
Vision
1.To continuously work for customer satisfaction by offering acceptable quality and functional products.
2. To provide adequate employment and knowledge development through proper training and exposure to the changes and developments in the country and abroad.
3.To achieve goal congruence of the group, workers and staff, customers and the nation.Limited and Prima Industries Limited, the two listed public limited companies in the Group.